Dissimilar to what a many individuals might think, Search engine optimization is something beyond utilizing watchwords and connections while composing blog entries and articles.
There are a great deal of different variables and viewpoints to it too, a ton of whom spin around observing the presentation of the site in the SERPs.
As a novice Search engine optimization subject matter expert, there are different web-based devices that you ought to use to keep steady over your site’s positioning measurements and content quality.
Here, we will see five such apparatuses that you can use in 2024.
Maximize Your Search Rankings with These Free Tools
- DA Checker by Prepostseo.com
Domain authority is a website performance metric developed by Moz.
It essentially tells you how well your website is doing in the SERPs.
DA scores can range from 0 – 100.
If you want to check the DA score of your website, you can use DA checker to get instant and accurate results. By checking the DA score of any site you can estimate the authority of that site.
The tool lets you enter up to 10 URLs at a time (for the free version) and 500 URLs at a time (for the paid version).
You can also get additional metrics such as the PA and spam score etc.
Why is it Good for Beginners?
The reason why Prepostseo.com’s DA checker is a good choice for beginners is because of the different metrics it provides along with the DA score.
For beginners, it can be helpful to get different necessary statistics related to their website all in one place, and Prepostseo.com is a good tool for that.
Similarly, the website is free to start, and you can enter up to 10 URLs even if you are not on a paid plan.
True, the 500 URL limit is an excellent feature that is worth spending money on, but even entering 10 URLs at a time can be very useful.
- Content Analyzer by Yoast.com
As an SEO expert, you have to make sure that the content you upload on your website is up to standard.
The content analyzer by Yoast is a great way to see how SEO-friendly and readable your content is.
It can tell you if your text has too much passive voice in it, or if there are too many transition words and long sentences, etc.
Similarly, you can check and see various SEO assessments for the entered text. The tool will point out if you have missed adding any metadata, focus keywords or images, etc.
The tool works in real-time and updates the assessments as you write the content.
Why is it Good for Beginners?
Yoast is a good tool to use for beginners since it gives a detailed analysis of the entered content.
While experts can easily spot problems in an article or blog posts such as missing metadata or readability mistakes, beginners can have some trouble doing it.
But, by taking the help of Yoast’s content analyzer, even novices can check and spot the lacking aspects in their text.
- Plagiarism Checker by Editpad.org
The plagiarism checker by Editpad.org is an excellent tool to use for SEO beginners.
There can be a lot of imperfections in your content e.g., grammatical mistakes, high readability, etc.
But, nothing is more harmful to your site’s SEO progress than plagiarism.
Whenever you want to come up with some content for SEO purposes, you need to make sure that there is no plagiarism in it whatsoever.
To do that, all you have to do is run your completed content through a plagiarism checker before uploading it to your website.
The plagiarism checker of Editpad.org is an ideal tool to use for checking plagiarism. You can check for plagiarism using this tool without any cost. You can get started instantly i.e., without any signing up or registration.
Why is it Good for Beginners?
This plagiarism checker is good for beginners because it is free, easy to use, and does not require to be downloaded.
The tool does a good job of finding plagiarism as well.
- Grammar checker by Grammarly.com
Grammarly, unlike what the name suggests, is not only for checking grammar. It has other writing optimization tools that you can use for polishing your content.
However, it would not be wrong to say that the grammar checking tool is Grammarly’s crown jewel. It is easily the most popular name in grammar checkers, and for good reason.
Grammarly works intelligently, and there are very rare cases where it presents an inaccurate suggestion.
Just as checking plagiarism is important before uploading any content to your website, so is checking grammar.
Why is it Good for Beginners?
Grammarly is a good tool to use for beginners because of 1) its accuracy and 2) free availability.
In the free version, the grammar and clarity checking tools are available whereas engagement, delivery, and plagiarism checking features are available for paid users.
For an SEO beginner, Grammarly can be a good tool to use for checking and optimizing content before uploading it to your website.
- Keyword Research Tool by Ahref.com
According to backlinko.com, Ahrefs is:
“…mainly used to analyze a website’s link profile, keyword rankings, and SEO health.”
You can think of Ahrefs as an all-in-one site performance monitoring, and keyword research tool.
Among other functions, it can be used for seeing the ranking of a website for certain keywords.
It can also be used to conduct keyword research. Ahrefs shows you things like keyword difficulty, clicks (both organic and paid), and search volume.
All of these statistics can be useful when you want to prepare and plan your keyword-usage strategy.
Having SEO tools like Ahrefs is necessary for SEO specialists. Without them, there is no way of knowing how well your website is doing in the search engine results.
Why is it Good for Beginners?
Ahrefs is a good tool to use for beginners because of the vast amount of data and insights it provides for keywords.
Other tools such as the ‘Site Audit’, ‘Rank Tracker’ and ‘Site Explorer’ are also good for getting a broad and thorough analysis of your website’s SEO progress.
Conclusion
When it comes to SEO, there is not just one single tool that you can use for getting help. Rather, there is a whole assortment of them that you have to work with.
You have to use site performance analyzing tools to check up on the progress of your website.
Similarly, you have to use keyword research tools to come up with relevant and popular keywords to use in your content.
And last but not least, you have to use content optimization tools to check and fix any type of errors and imperfections in your content before publishing/uploading it.
